Titel | The world has changed. Have you? |
Agentur | ACNE |
Kampagne | The world has changed. Have you? |
Werbende | Telenor |
Marke | Telenor |
Datum der ersten Ausstrahlung/Veröffentlichung | 2019 / 8 |
Geschäftsbereich | Telekommunikation |
Philosophie | The company tackles attitudes about a range of online phenomena – from esports and influencers to online dating and online workspaces. The campaign features one of the world’s biggest esport stars Olof “Olofmeister” Keijber, Olympic gold medalist and Stanley Cup Winner Håkan Loob and Cajsa Wessberg – influencer, illustrator and model. |
Problem | There’s plenty of prejudice surrounding the screen time we spend each day. Prejudice that Swedish telco Telenor refuses to let slide. In their latest campaign, they challenge the ill-informed opinions that they believe stand in the way of maximising our full potential. |
Medientyp | Fernsehen |
Länge | |
Regisseur | Adam Hashemi |
Executive Producer | Samuel Cantor |
Produktionsfirma | Bacon Stockholm |
Executive Creative Director | Erik Bergqvist |
Planning Director | Niclas Norström |
Creative Lead | Tommy Carlsson |
Texter | Joel Lindblad |
Art Director | Isaac Bonnier |
Final Art Work | Henrik Åkerberg |
Etatdirektor | Johanna Gradin |
Kundenbetreuer | Pia Hansson Näslund |
Kundenbetreuer | Fredrika Frenkiel |
Executive Producer | Olle Lindgren |