Rice Krispies - "Pop To Life"

Leo Burnett Chicago

Leo Burnett Chicago Chicago, Vereinigte Staaten von Amerika

5471

Marke: Rice Krispies
Länder: Vereinigte Staaten von Amerika

Werbende: Kellogg's

Titel	Pop To Life
Agentur	Leo Burnett Chicago
Kampagne	How Many Ways Can You Snap, Crackle, Pop
Werbende	Kellogg's
Marke	Rice Krispies
Datum der ersten Ausstrahlung/Veröffentlichung	2015 / 11
Geschäftsbereich	Nahrungsmittel
Slogan	How Many Ways Can you Snap!, Crackle!, Pop!?
Story	For generations, making and decorating Kellogg’s Rice Krispies treats has been a favorite holiday activity for kids and parents. To reintroduce this tradition to today’s families, Rice Krispies has launched a magical new campaign as fun and festive as making the Rice Krispies treats themselves: “How Many Ways Can yo Snap!, Crackle!, Pop!?” The campaign brings to life the endless possibilities for holiday fun and creativity with the help of delightful animated treats, beloved, iconic Rice Krispies characters Snap!, Crackle! and Pop!—and a catchy original holiday jingle. For the first time ever, through the magic of 3D computer graphic (CG) animation, Snap! Crackle! and Pop! will live in the real world. Interact with smiling, dancing and flying Rice Krispies Treats. And inspire parents and kids like never before. When you combine Rice Krispies Treats, Snap!, Crackle!, Pop! and the creativity of kids and parents everywhere, the possibilities for holiday magic this year are indeed endless.
Medientyp	Fernsehen
Länge	31 seconds
Creative Director	Graham Woodall
Creative Director	Mike Doyle
Creative Director	Ryan Bloecker
Regisseur	Vincent Geraghty
Produzent	Tom Cronin
Produktionsfirma	Bent Image Lab
Executive Producer	Derrick Huang
Executive Producer	Ray Di Carlo
Produktionsleitung	Paul Diener
Image Design	Rob Shaw
Regisseur	Rachel Harms
Produktionsfirma	The Elements
Ton	Particle Audio
Sound Engineer	Katy Mindeman
Produzent Ton	Laura Feeney