Carla Genoud
Digital Content Producer at Wieden + Kennedy Amsterdam
Amsterdam, Niederlande
TitelThe Entrance
Agentur
Kampagne Open Your World
Werbende Heineken
Marke Heineken
Datum der ersten Ausstrahlung/Veröffentlichung
Geschäftsbereich Bier, Cidre
Philosophie Heineken® continues to surprise and inspire its consumers, as it launches its new global brand campaign, with a film titled ‘The Entrance’. The film’s hero demonstrates his legendary-ness by making the ultimate party entrance.
'The Entrance' sees the introduction of Heineken's new universal tag line 'Open Your World', conveying the brand's worldly, open-minded and confident personality.
Medientyp Fernsehen & Kino
Soundtrack The Golden Age
Produktionsfirma
Produzent
Regisseur
Produzent
Executive Creative Director
Executive Creative Director
Art Director
Texter
Texter
Broadcast Director
Etatdirektor
Kundenbetreuer
Planning Director
Digital Content Director
Digital Content Photographer
Digital Content Producer
Business Affairs Manager
Business Affairs Manager
Digital Content Art Director
Digital Content Copywriter
Digital Content Producer
Videographer
Global Brand Director
Global Communications Manager
Global Communication
Global Communication

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