Benedict Pringle
New Business Director & Board Account Director at AMV BBDO
London, Großbritannien
TitelHoliday
Agentur
Kampagne Holiday
Werbende adidas
Marke adidas Originals & Foot Locker
Datum der ersten Ausstrahlung/Veröffentlichung 2013 / 11
Produkt adidas Originals Brooklyn Nets
Geschäftsbereich Sportschuhe
Story The film captures the party from every angle. We see the basketball court heaving with people, the party-goers enjoying every minute and the positive vibes flowing freely. The basketball players take centre stage, performing incredible tricks, when surprise guest Fernando Torres appears and shows off his own unique skills. 
Philosophie To launch the new range, an urban basketball court in West London was transformed into a late night party venue.We invited hundreds of Foot Locker’s Facebook fans down to the venue with the promise of a huge celebration and the chance to meet a very special celebrity guest.On the night troops of body-poppers, artists, basketball players, trampolinists, break-dancers, cheerleaders and DJs partied alongside hundreds of Footlocker’s Facebook Fans. 
Medientyp Fernsehen
Länge
Markt Frankreich, Großbritannien, Italien
Produktionsfirma
Audio-Postproduktion
Werbeleiter
Werbeleiter
Werbeleiter
Werbeleiter
Texter
Art Director
Etat-Planer
Etatdirektor
Agency Producer
Medienagentur
Medienplaner
Medienplaner
Regisseur
Fotograf
Filmproduzent/Produzent
Post-Produktion
Schauspieler

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