Gregg Bailey
Commercials Director at Velocity Films, Cape Town
Cape Town, Südafrika
TitelForeigners
Agentur
Kampagne Understand your country. Or lose it
Werbende Business Day
Marke Business Day
Datum der ersten Ausstrahlung/Veröffentlichung 2014 / 9
Geschäftsbereich Zeitungen, Zeitschriften, Bücher
Slogan Understand your country. Or lose it
Story The second TV advertisement in Business Day's "Understand your country. Or lose it" campaign deals with issues of inequality, governance and the rights of both foreigners and South African citizens. On April 30 2013, a Jet Airways airliner carrying more than 200 foreign passengers landed at Waterkloof -- a South African air force base -- without proper clearance or process, granting the passengers freer access to the country than even South African citizens. Typically, however, undocumented migrants caught in South Africa are detained, transported to Lindela Repatriation Centre and then deported.
Medientyp Fernsehen
Länge
Produktionsfirma
Creative Director
Regisseur
Executive Creative Director

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