Alexis Bronstorph
Executive Creative Director at TAXI, Toronto
Toronto, Kanada
TitelComing Out
Agentur
Kampagne Coming Out
Werbende Egale
Marke Egale Canada Human Rights Trust
Datum der ersten Ausstrahlung/Veröffentlichung 2020 / 6
Geschäftsbereich Menschenrechte
Slogan Coming out should be safe for everyone.
Story Coming out can be difficult and complicated, and it’s not something most cis-gendered, heterosexual people have insight into. According to a recent study from Egale Canada, over 80% of LGBTQ+ individuals have felt distress related to their sexual orientation or gender identity, and 54% haven’t come out to their colleagues for fear of being rejected or bullied. To bring attention to this issue, Egale and creative agency TAXI Toronto produced a film made entirely of user submitted footage. While the film looks like it’s about the challenges of the Covid-19 pandemic, it’s actually highlighting the emotional struggles we’ve all had during quarantine in order to show a parallel with the much more challenging isolation LGBTQ+ people go through when they can’t come out as who they are.
Medientyp Internet-Film
Länge
Executive Creative Director
Executive Creative Director
Creative Director
Texter
Art Director
Agency Executive Producer
Strategy Director
Etatdirektor
Cutter
Komponist
Kolorist
Post-Produktion

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