| Titel | R+S |
| Agentur | Saatchi & Saatchi Los Angeles |
| Kampagne | Toyotathon Holiday Commercial |
| Werbende | Toyota Motor Corporation |
| Marke | Toyota |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2017 / 11 |
| Geschäftsbereich | Kraftfahrzeuge |
| Story | “R+S” unfolds like a film as it tells a family’s multigenerational story using a much loved family tree as the centerpiece. The narrative starts with the grandparents as a young couple and the tree bares their initials, “R+S.” The story continues decades later after the tree has fallen from natural causes. During the holiday season the grandparents visit their daughter’s home to find a framed picture of themselves as a young couple in front of their special tree. As the rest of the family hides in anticipation, they see the inscription of their initials “R+S” on the table and quickly realize its their beloved tree. |
| Medientyp | Fernsehen & Kino |
| Länge | |
| Soundtrack | Novo Amor "Carry You" |
| Telecine Company | MPC LA |
| Chief Creative Officer | Jason Schragger |
| Executive Creative Director | John Payne |
| Creative Director | Leo Circo |
| Texter | Chip McDonald |
| Art Director | Chip McDonald |
| Texter | Craig Lederman |
| Texter | Richard Beahm |
| Executive Director of Integrated Production | Lalita Koehler |
| Director of Content Production | Sara Seibert |
| Executive Producer | Sara Seibert |
| Content Producer | Antonietta Croft |
| Leitung Musik | Kristen Hosack |
| Projektmanager | Katie Wood |
| Projektmanager | Jon Cindric |
| Group Account Director | Jon Cindric |
| Etatdirektor | Nicole Timerson |
| Management Supervisor | Lauren Messina |
| Account Supervisor | Lauren Messina |
| Leiter Strategie | Lauren Messina |
| Strategieplaner | Brittany Berman |
| Executive Communications Director | John Lisko |
| Business Affairs Director | Linda Daubson |
| Business-Manager | Katie Banghart |
| Business-Manager | Erin D'Angelo |
| Werbeleiter | Lisa Materazzo |
| Werbeleiter | Scott Wracher |
| Werbeleiter | Cynthia Carroll-Brown |
| Werbeleiter | Nick Miller |
| Werbeleiter | Eric Cavanagh |
| Werbeleiter | Clinton Middleton |
| Produktionsfirma | Park Pictures |
| Executive Producer | Scott Howard |
| Executive Producer | Jackie Kelman-Bisbee |
| Produktionsleitung | Anne Bobroff |
| Herstellungsleiter | Caroline Kousidonis |
| Regisseur | Lance Acord |
| Redaktionsbüro | Exile Editorial |
| Executive Producer | CL Weaver |
| Produzent | Remy Foxx |
| Cutter | Shane Reid |
| Assistenzredakteur | Cutler Gray |
| Filmübertragung | Ricky Gausis |
| Endbearbeitung | ArsenalCreative |
| Finished Artist | Matt Motal |
| Finishing Producer | Pravina Sippy |
| Mixer and Sound Designer | Loren Silber |
| Sound Design and Mix | Lime Studios |
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