| Titel | Regret Nothing.- About the grandeur in failure |
| Titel (Originalsprache) | Bereue nichts. Von der Größe im Scheitern (Englisch) |
| Brief | A boy cycles up a hill, keen to greet his father who is working on a major construction project. As the boy approaches, the man gives a mighty thump of the hammer and the entire building collapses. The boy is distraught until he sees that his father finds the while thing hilarious. Projects don't always go smoothly. Accept the glory of defeat and start again from scratch. |
| Agentur | HeimatTBWA\ |
| Kampagne | Regret Nothing |
| Werbende | Hornbach. Bau- & Gartenmärkte |
| Marke | Hornbach |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2017 / 3 |
| Geschäftsbereich | Fachgeschäfte |
| Story | Every project has its pitfalls and its challenges. It was time to shatter the image of the notorious hero, yet still have this character emerge victoriously from the rubble of his endeavors. Giving something a go, having the courage to try, and everything that goes along with it -- including the possibility of defeat: In our culture, defeat is almost sneered at and is not really considered an option. |
| Medientyp | Fernsehen |
| Länge | |
| Regisseur | Andreas Nilsson |
| Produktionsfirma | Czar.de |
| Musik | Andy Hull |
| Musik | Robert McDowell |
| Executive Creative Director | Guido Heffels |
| Creative Director | Marlon Fischer |
| Creative Director | Felix Pfannmüller |
| Art Director | Lukas Kölling |
| Agency Producer | Kerstin Heffels |
| Fotografie / Illustration | The Wade Brothers |
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