Martin de Thurah
Director at CZAR & Bacon
Copenhagen, Dänemark
TitelIf You're Happy
Agentur
Kampagne Help With the Hard Part
Werbende WeightWatchers
Marke Weight Watchers
Datum der ersten Ausstrahlung/Veröffentlichung 2014 / 11
Geschäftsbereich Dienste an Privatperson
Slogan Help With The Hard Part
Problem (Originalsprache) First, the concept of the film was set in place, along with the thought of using "If You're Happy and You Know It" as the song. Together with the agency, the music production company worked with a variety of vocalist options and styles to achieve the tonal balance of the film that made it the most universally relatable. This is an every-man issue and the music really needed to reflect that.
Medientyp Fernsehen
Länge
Markt Vereinigte Staaten von Amerika
Soundtrack If You're Happy and You Know It by Tony Babino
Produktionsfirma
Creative Director
Creative Director
Produktionsfirma
Regisseur
Executive Creative Director
Executive Creative Director
Texter
Art Director
Agency Producer
Music Producer
Musik
Music Producer
Musikalische Bearbeitung
Liedtexter

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