Al Moseley
President & CCO at 180 Amsterdam
Amsterdam, Niederlande
TitelThe Story of Harry & Ahmed
BriefOn January 27 2017, President Trump issued an executive order banning refugees of seven different Muslim countries from entering the United States. In response, UNICEF released a film to rally global support showing that one of mankind's greatest mistakes was being made again. Depicting the shocking parallels between Syrian child refugees today and the child refugees of World War II, Harry and Ahmed's words come together to build a single, seamless narrative. This ad draws parallels between the stories of Harry and Ahmed, two child refugees with similar stories from two very different moments in time. Harry, an older gentleman, talks about fleeing to the US during WWII, while Ahmed shares his journey from Syria in the present day. As their stories overlap, they both say in unison, “I thought I was going to die. I am alive. I am one of the lucky ones.”
Agentur
Kampagne 80 years apart
Werbende UNICEF
Marke UNICEF
Datum der ersten Ausstrahlung/Veröffentlichung 2017 / 2
Geschäftsbereich Karitative, Ehrenamtliche Organisationen
Story In response, UNICEF released a film to rally global support showing that one of man's greatest mistakes was being made again. Depicting the shocking parallels between Syrian child refugees today and the child refugees of World War II, Harry and Ahmed's words came together to build a single, seamless narrative.
Problem On January 27, 2017, President Trump issued an executive order banning refugees of seven different Muslim countries from entering the United States, leaving millions of children's lives hanging in the balance during the worst humanitarian crisis since World War II.
Medientyp Internet-Film
Länge
Produktionsfirma Smuggler
Redaktionsbüro
President
Chief Creative Officer
Executive Creative Director
Executive Creative Director
Creative Director
Art Director
Regisseur
Cutter
Musik
Musik
Tonstudio
Post-Produktion MPC London

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