| Titel | The Most Eligible Bachelor |
| Agentur | Ogilvy Africa |
| Kampagne | The Most Eligible Bachelor in the World |
| Werbende | Tinder |
| Marke | Ol Pejeta Conservancy |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2017 / 4 |
| Geschäftsbereich | Online-Freizeit-Service |
| Story | Ol Pejeta Conservancy has partnered with Tinder, the world’s leading social app for meeting new people, to launch a new campaign to raise awareness about ‘The Most Eligible Bachelor in the World’ named Sudan. Sudan is the only remaining male northern white rhino in the world. The goal of this campaign is to raise the $9 million needed to protect the northern white rhino from extinction. When Tinder users ‘swipe right’ on Sudan’s profile, they will be directed to a page (www.olpejetaconservancy.org/most-eligible-bachelor/) from which they can donate towards this cause. Sudan is not only The Most Eligible Bachelor, but he also boasts a pretty impressive profile. Not only is he a pretty fine specimen of a rhino, but he has his own personal team of armed bodyguards, and has appeared in a string of international documentaries and news stories. Sudan lives his bachelor life at Ol Pejeta Conservancy with his two female northern white rhino counterparts, Najin and Fatu. They have been unable to breed naturally due to a range of issues including old age. However, there are 17,000 other potential female southern white rhino suitors. |
| Medientyp | Plakat |
| Mehr Informationen | www.olpejetaconservancy.org/most-eligible-bachelor/ |
| Geschäftsführer | Mathieu Plassard |
| Creative Director | Kevin Butler |
| Worldwide Design Director | Sid Tomkins |
| Regional Creative Director | João Espírito Santo |
| Digital Marketing Manager | Amy Wiedemann |
| Creative Director | Maxwell Ngari |
| Group Creative Director | Emuron Alemu |
| Texter | Emuron Alemu |
| Kreativpartner | Kwame Nyong’o |
| Texter | Christopher Wall |
| Etatdirektor | Catherine Karong'o |
| Media Director | Danice Kingori |
| Projektmanager | Heeral Gandhi |
| Sounddesigner | Sean Peevers |
| Sound Engineer | Sean Peevers |
| Projektmanager | Muna Chuba |
| Chief Executive Officer (CEO) | Richard Vigne |
| Marketing Advisor | Elodie Sempere |
| Brand Communications Director | Agnes Gomes-Koizumi |
| Marketing Coordinator | Julia Mazur |
| Produktionsfirma | Supersonic Africa |
| Associate Partner | OL Pejeta Conservancy |
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