Maria Smith

Maria Smith (Salvador)

Executive Creative Director at M&C Saatchi LA, Santa Monica
Santa Monica, Vereinigte Staaten von Amerika

Zusammenfassung

Copywriter, Creative Director, Interrogator, Experimenter, Maker. Yes, I live for the big idea. But I also love the basic challenge all advertisers must embrace: to make brands meaningful to their audiences, and to inspire audiences to stop and listen to a brand's story.

It's the thrill of that challenge - and how advertising has continued to evolve to meet it - that's kept me in this industry for over a decade. I'm at my happiest - and at my best - when I'm helping brands, causes and colleagues find their voice and tell stories that are authentic, compelling, and relevant.

Branchenerfahrung

Positionen

Executive Creative Director
Santa Monica, Vereinigte Staaten von Amerika
2008 - Derzeit hier (16 Jahre 2 Monate)
Key member of an entrepreneurial team with the shared goal of creating the smartest, most effective and most impactful marketing solutions for clients’ business challenges.

Responsibilities include:
- Concepting and executing best-in-class advertising campaigns.
- Pitching and helping win new business.
- Providing creative leadership to agency, teams and projects.
- Bringing a philanthropic component to the agency culture, with initiatives on behalf of non-profit community organizations.
Copywriter
Los Angeles, Vereinigte Staaten von Amerika
2005 - 2008 (3 Jahre)
Breakthrough creative thinking in a fast-paced and high-pressure environment. Nimble and media agnostic problem-solving to meet clients’ evolving traditional and non-traditional advertising needs.

- Launched integrated campaigns for clients such as Nissan and Infiniti.
- Created award-winning work recognized by Communication Arts, Creativity and Luerzer’s Archive.

Ausbildung

BA in Literature

1992 - 1996 (4 Jahre)

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