Titel | Heineken @WhereNext |
Agentur | R/GA |
Kampagne | WhereNext |
Werbende | Heineken |
Marke | Heineken |
Datum der ersten Ausstrahlung/Veröffentlichung | 2015 |
Geschäftsbereich | Bier, Cidre |
Philosophie | What if the best night of your life was just around the corner? Heineken asked us to get people off the beaten track and make sure they never miss out. So we created WhereNext: a unique social discovery service built straight into Twitter.The service sorts and ranks live social data in microseconds, combining geo-located tweets, Instagram photos and Foursquare check-ins to create a picture of the night. We give people our top recommendations and show them photos of what’s out there. One look tells them exactly where they want to go—all at the speed of a tweet. |
Medientyp | Internetseiten |
Etatdirektor | Ross Landles |
Etatdirektor | John Wilson |
Planning Supervisor | Kaihaan Jamshidi |
Etat-Planer | Stephen Spencer |
Strategieplaner | Natalie Smith |
Vice President (VP) | James Temple |
Geschäftsführer | Matt Lodler |
Executive Creative Director | George Prest |
Executive Creative Director | James Temple |
Creative Director | Chris Williams |
Texter | Bradie Tippets |
Agency Executive Producer | Sam Clohesy |
Agency Producer | John Paul Toher |
Produktionsmanager | Alex Wills |
Design Director | Peter Jupp |
Designer | Yuriy Starikov |
Produzent Digital | Elisabetta Viggiani |
Technischer Entwickler | Pedro Duarte |
Technischer Entwickler | Mihnea Belcin |
Technischer Direktor | Paul Carvill |
Senior Software Engineer | Danny Lee |