Kathryn Armstrong
Etatdirektor at adam&eveDDB
London, Großbritannien
TitelThe Just Moved In Reward
Agentur
Kampagne 40th Anniversary in the UK
Werbende McDonald's
Marke McDonald's
Datum der ersten Ausstrahlung/Veröffentlichung 2014 / 8
Geschäftsbereich Gastätte & Schnellgaststätte
Philosophie As the restaurant chain celebrates 40 years in the UK, the campaign sets to remind people that McDonald’s has been there in the background of many moments all through their life. The campaign looks back at some of these moments, choosing those that are timeless, which we can all relate to and reminisce about, regardless of age. Moments that are charming, funny, touching or poignant. Moments that are happy and moments that are sad. Moments that are big - such as passing your driving test or having your first child. Moments that are smaller and every day - like having a natter with friends. 
Medientyp Fernsehen
Länge
Post-Produktion
Produktionsfirma
Werbeleiter
Werbeleiter
Art Director
Texter
Texter
Art Director
Filmübertragung
Post-Produktion
Redaktionsbüro
Cutter
Filmproduzent/Produzent
Regisseur
Beleuchtungsleitung/ Beleuchtung
Medienplaner
Medienplaner
Etat-Planer
Etat-Planer
Executive Creative Director
Creative Director
Creative Director
Creative Director

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