Titel | Fire / Breathe |
Agentur | Y&R London |
Kampagne | Fire Kills |
Werbende | Communities & Local Government- |
Marke | CLG Fire Safety |
Datum der ersten Ausstrahlung/Veröffentlichung | 2009 / 10 |
Geschäftsbereich | Gemeinnützige Organisationen |
Slogan | Test your smoke alarm weekly |
Story | It shows the risks of drowning in the deadly toxic smoke of a house fire if you do not have a working smoke alarm. The campaign is born out of the killer fact that just 2-3 breathes of toxic smoke and you are unconscious. |
Problem | Encourage the public to test their smoke alarms regularly |
Medientyp | Fernsehen |
Markt | Großbritannien |
Cutter | Final Cut |
Redaktionsbüro | Final Cut |
Post-Produktion | MPC LDN |
Creative Director | Damon Collins |
Texter | Mike Boles |
Art Director | Jerry Hollens |
Etat-Planer | Anna Tetlow |
Etatdirektor | Nick Fokes |
Agency Producer | Tim Page |
Produktionsfirma | Blink London |
Regisseur | Dougal Wilson |
Cutter | Joe Guest |
Werbeleiter | David Watson |