Titel | Project Rebirth |
Agentur | Crispin Porter + Bogusky |
Kampagne | Project Rebirth |
Werbende | Ryder |
Marke | Ryder |
Datum der ersten Ausstrahlung/Veröffentlichung | 2015 / 9 |
Geschäftsbereich | LKW, Pick-Ups |
Story | To highlight its industry-leading maintenance capabilities, Ryder totally destroyed a brand new state of the art truck and gave their technicians 24 hours to fix it. The truck was put through a gauntlet of destruction inspired by the most thrilling action movies, ending with the final blow of a two ton wrecking ball. The project was directed by Greg Baldi who is a Hollywood veteran specializing in action films. After the destruction, the truck was taken to a Ryder service facility where a team of Ryder technicians was given 24 hours to fix it. They did it in a little over 16 hours, proving how Ryder’s teams are ready to solve just about any problem. If they can fix this truck, they can fix anything. |
Medientyp | Internet-Film |
Länge | |
Mehr Informationen | http://campaigns.ryder.com/project-rebirth |
Produktionsfirma | Bandito Brothers |
Post-Produktion | Methodstudios |
Executive Creative Director | Gustavo Sarkis |
Stellvertretender Creative Director | Matt Davis |
Stellvertretender Creative Director | Daniel Pradilla |
Stellvertretender Creative Director | Alvaro Ramos |
Stellvertretender Creative Director | Jeff Siegel |
Druck-Produzent | Heather Popenhagen |
Produzent | Julie Vosburgh |
Produktionsfirma | Bankrupt Films |
Produktionsfirma | Plus Productions |
Regisseur | Greg Baldi |
Regisseur | Elliot Dillman |
Executive Producer | Ryan Slavin |
Executive Producer | Robert DeBakey |
Herstellungsleiter | Vince Terrazzino |
Direktor Fotografie | Nicholas Piatnik |
Redaktionsbüro | Plus Productions |
Cutter | Max Bohichik |
Assistenzredakteur | Ryan Simpson |
Musik | JSM Music |
Music Producer | Joel Simon |
MUSIC Artist | audiomachine |
Komponist | Mark Petrie |
Komponist | Andrew Prahlow |
Etatdirektor | Henry Gonzalez |
Etatdirektor | Aileen Echenique |
Account Supervisor | Tristan Stevens |
Kundenbetreuer | Mary Anne Kavjian |
Business Affairs | Lisa Gillies |
Direktor Strategische Planung | Omar Quinones |