Mélanie Colléou
Responsable e-RP at Orange
PARIS, Frankreich
TitelKoko
Agentur
Kampagne #NatureSeeYou
Werbende Noé
Marke Noé
Datum der ersten Ausstrahlung/Veröffentlichung 2015 / 12
Geschäftsbereich Umwelt & Ökologie
Story At the very moment you are reading this, representatives from all nations are meeting up to talk about the global warming and find the solutions for our planet… without any foreseeable results. Yes, strong doubts about the outcome of the summit are justified: only imagine that the preservation of biodiversity is not even included in the COP21 program.
 
Philosophie This year, NOE Association - a major French activist fighting for the preservation the biodiversity - has decided to help nature have its say in the COP21 summit debates, reminding people that the fates of nature and mankind are interconnected when facing this major issue. To say that it’s actually time to find solutions.
 
Problem And who better than Koko, the incredible gorilla mastering more than 1000 words in sign language, having conversations with her friend Robin Williams, and deeply loving her kittens to become Nature’s representative at the COP21 and actually speak on behalf of Nature?
We have contacted Koko in sign language, and asked her for help. And she accepted! With the help of the Gorilla Foundation she has been familiarized with the major environmental issues and then interviewed. Here is the message that she wanted to address to the Nations attending the COP21 summit.
Discover Koko’s message here:
https://www.youtube.com/watch?v=FVuNTiqHys0 
Ergebnis The campaign was just launched. 
Medientyp Entwicklung/ Fund Raising
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Mehr Informationen http://natureseeyou.com/
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Co-Founder, President & Director of Research (The Gorilla Foundation)
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