| Titel | Torture Tests |
| Agentur | FCB Chicago |
| Kampagne | Torture Tests |
| Werbende | The Clorox Company |
| Marke | Glad |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2018 / 2 |
| Geschäftsbereich | Plastikbeutel, Müllbeutel |
| Story | FCB Chicago today launched a new video for Glad titled “Torture Tests” – the latest element in the agency’s “What’s Your Story” campaign – to promote one of Glad’s newest, toughest products: the ForceFlex Plus Advanced Protection trash bag. To highlight the features of its “toughest trash bag ever,” the video illustrates the bag’s ability to withstand wear and tear by linking it to a common and relatable situation in which “bags” – of another type – undergo “torture:” airline travel luggage. Tried and tested at different airports across the country, the Glad ForceFlex Plus Advanced Protection trash bag emerges unscathed through each phase of the airline luggage inspection, handling and travel process. The takeaway? If Glad ForceFlex Advanced Protection can handle this type of test, it can handle one’s everyday kitchen trash. |
| Medientyp | Internet-Film |
| Länge | |
| Werbeleiter | Jon Schlesinger |
| Werbeleiter | Nick Higgins |
| Werbeleiter | Jennifer Schneider |
| Werbeleiter | Nick Montgomery |
| Werbeleiter | Lauren Pitts |
| Werbeleiter | Lehai Vu |
| Werbeleiter | Boris Nurko |
| Werbeleiter | Tricie Evans |
| Produktionsfirma | Lord + Thomas |
| Redaktionsbüro | Lord + Thomas |
| Audio | Lord + Thomas |
| Kolorierung | Lord + Thomas |
| Chief Creative Officer | Liz Taylor |
| Kreativpartner | Fred Levron |
| Executive Creative Director | Lisa Bright |
| Creative Director | Dean Paradise |
| Creative Director | Bruno Mazzotti |
| Creative Director | Martin Serra |
| Art Director | Luis Sierra |
| Art Director | Franki Geib |
| Texter | Kate Cullen |
| Cutter | Steve Immer |
| Cutter | Gus Spelman |
| Kolorist | Justin Orr |
| Regisseur | Ben Flaherty |
| Direktor Fotografie | Bryce Drobny |
| Direktor Fotografie | Matt Andersen |
| Agency Executive Producer | John Bleeden |
| Agency Executive Producer | Joe Tipre |
| Direktor Strategische Planung | Mary Jo Corby |
| Group Management Director | Cary Pierce |
| Group Management Director | Alex Jokanovic |
| Etatdirektor | Diana El-Chantaf |
| Account Executive | Erin Hudec |
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