Titel | Set The Tone |
Agentur | Zulu Alpha Kilo |
Kampagne | Set The Tone |
Werbende | Harry Rosen |
Marke | Harry Rosen |
Datum der ersten Ausstrahlung/Veröffentlichung | 2020 / 9 |
Geschäftsbereich | Herrenkleidung |
Story | Harry Rosen is Canada’s most iconic luxury fashion brand. Building upon its 66-year legacy of craftsmanship and family values, the company has recently launched a new brand platform to reach the modern consumer, titled ‘SET THE TONE’. From an anthemic launch film featuring a new tone of voice to a digital-forward design system, Harry Rosen is inviting today’s consumer to dress with purpose and lead by example. |
Medientyp | Fernsehen |
Länge | |
Post-Produktion | Alter Ego |
Chief Creative Officer | Zak Mroueh |
Executive Creative Director | Wain Choi |
Stellvertretender Creative Director | Kevin Sato |
Art Director | Kevin Sato |
Stellvertretender Creative Director | Vinay Parmar |
Texter | Vinay Parmar |
Designer | Jeff Watkins |
Designer | Vince Rozas |
Designer | Zoe Kim |
Designer | Kevin Sato |
Kundenbetreuer | Mike Sutton |
Kundenbetreuer | Eric Kormos |
Planning Team | Tim Hopkins |
Planning Team | Sean Bell |
Agency Producer | Christine Taranco |
Werbeleiter | Trinh Tham |
Werbeleiter | Sarah Berger |
Werbeleiter | Maricar Dionisio |
Medienmanager | Tim Hughes |
Medienmanager | Barbara Glover |
Medienmanager | Valentina Dybka |
Medienmanager | Marc-Andre Giasson |
Produktionsfirma | Asymetric Productions |
Regisseur | Kacper Larski |
Direktor Fotografie | Christophe Collette |
Filmproduzent/Produzent | Katy Maravala |
Executive Producer | Evan Landry |
Executive Producer | Nick Burry |
Redaktionsbüro | Outsider Editorial |
Cutter | Chris Murphy |
Cutter | Cam Anderson |
Assistenzredakteur | Lia Han |
Filmproduzent/Produzent | Kayan Choi |
Executive Producers | John Szebegyinski |
Executive Producers | Kristina Anzlinger |
Kolorist | Conor Fisher |
Color Assist | Jonah Venneri |
Flame Artist | Eric Perrella |
VFX Assistant | Victoria Gaston |
SNDWRX | |
Music Creative Director | Didier Tovel |
Sound Engineer | Eric Hulme |
Sound Engineer | Geoff Devine |
Fotograf | Kacper Larski |
Illustrator | Steven Noble |
Digitale Retuschierung | Jim Tinios |