| Titel | Go Global |
| Agentur | Accenture Song (formerly Kolle Rebbe) |
| Kampagne | Go Global |
| Werbende | |
| Marke | |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2015 |
| Philosophie | More and more B2B buyers worldwide are searching for products on the Internet. However, small and medium-sized German businesses still hesitate to use Market 2.0 due to lack of time, expertise or budget for export activities. As a result, they fall behind the international competition.What if using Big Data could help them find out, in a simple way, in which countries people are looking for their products – and how they can export and advertise there. The “Weltweit Wachsen” (Go Global) initiative offers entrepreneurs support in discovering and developing new export markets online. The heart of the initiative is a website that combines Google services Search, Translate and Trends, in a new way. After the user enters the product, input is translated into more than 80 languages and compared with corresponding search queries across the globe. The entrepreneur immediately has an overview of countries by ranking, product demand, competitors, Internet usage and online advertising costs. |
| Medientyp | Internetseiten |
| Account Supervisor | Sandra Frundt |
| Kundenbetreuer | Bjorn Hansen |
| Kundenbetreuer | Bjorn-Thore Boetz |
| Strategieplaner | Tim Keller |
| Chief Creative Officer | Stefan Wübbe |
| Group Creative Director | Thomas Knüwer |
| Group Creative Director | Oliver Ramm |
| Group Creative Director | Peter Gocht |
| Creative Director | Michael Ploj |
| Creative Director | Christian Rentschler |
| Texter | Oliver Ramm |
| Texter | Peter Gocht |
| Texter | Frederik Oesterlin |
| Art Director | Thomas Knüwer |
| Art Director | Sabrina Patzek |
| Agency Producer | Bey-Bey Chen |
| Agency Producer | Nina Offermann |
| Grafik-Designer | Martin Strobel |
| Grafik-Designer | Stephan Lorse |
| Produktionsfirma | Markenfilm GmbH & Co. KG |
| Regisseur | Britta Waeur |
| Direktor Fotografie | Kaspar Kopke |
| Direktor Fotografie | Philipp Mall |
| Assistant Director of Photography | Jesse Mazuch |
| Assistant Director of Photography | Patrycia Lewandowska |
| Technischer Entwickler | Falk Nisius |
| Technischer Entwickler | Thomas Chille |
| Technischer Entwickler | Yoshito Maeoka |
| Herstellungsleiter | Christopher Manz |
| Online Art Director | Jan Haase |
| Online Art Director | Patrick Gerull |
| Cutter | Berthold Baule |
| Cutter | Victor Holland |
| Cutter | Sven Ducker |
| Banner Development | Gregory Jacobs |
| Online Concept | Christian Raschke |
| Audioingenieur | Felix Heibges |
| Web Hub Project Management | Tim Kaufhold |
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