Titel | Classic Parts Mixtape |
Agentur | DDB Brussels |
Kampagne | Classic Parts Mixtape |
Werbende | Volkswagen |
Marke | Volkswagen Classic Parts |
Datum der ersten Ausstrahlung/Veröffentlichung | 2015 / 12 |
Geschäftsbereich | Autozubehör & Services |
Story | Not only are vinyl records on the rise again, but if Volkswagen Belgium has a hand in it, old music cassettes will soon make a comeback. Volkswagen has just released an authentic audio cassette bearing the hits from the 70s and 80s. The carmaker is doing this for many owners who still possess a Volkswagen oldtimer and adds a unique collectors item to its service 'Classic Parts ". Where VW fans can get original parts and accessories for their beloved oldtimers. |
Medientyp | Produktdesign/Entwicklung |
Soundtrack | soundcloud.com/ddbbrussels/sets/volkswagen-classic-parts |
RTV Producer | Brigitte Verduyckt |
Creative Director | Peter Ampe |
Texter | Bart Van Goethem |
Creative Director | Odin Saillé |
Creative Teammitglied | Jonathan d'Oultremont |
Texter | Jonathan d'Oultremont |
PR | Kenn Van Lijsebeth |
Grafik-Designer | France Cleves |
Grafik-Designer | Benjamin Hiffe |
Kundenbetreuer | Quentin Maryns |
Kundenbetreuer | Rachel Van Nevel |
CRM Manager | Karen Van Dyck |
Produktionsfirma | Sony/ATV Music Publishing |