Julien Scaglione
Social Media Director at Buzzman
Paris, Frankreich
TitelVW Stories
Agentur
Kampagne VW Stories
Werbende Volkswagen Group
Marke Volkswagen
Datum der ersten Ausstrahlung/Veröffentlichung 2018
Geschäftsbereich Kraftfahrzeuge
Philosophie Do we have to wait until the World Cup final or the first man on the moon to finally feel this indescribable feeling of having something in common with our contemporaries ?
Fortunately not, because we all already share something: A car.
With which we have a personal but especially collective history.
A universal experience that Volkswagen wanted to share with everyone.
Funny, moving, sometimes embarrassing, these “People’s Car” stories, illustrated by Kikuo R. Johnson, a talented New Yorker author, were perfect for Instagram stories on the brand’s Instagram account.
Medientyp Außenwerbung
Executive Creative Director
Art Director
Texter
Managing Director
Managing Director
Account Director
Account Executive
Marketing Director
Head of Experience
Communication Manager
Communication Manager
Planner
Agency Producer
Illustrator
Social Director
Community Manager
Community Manager
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