Titel | David |
Agentur | Jung von Matt/Limmat Werbeagentur AG |
Kampagne | Handwritten |
Werbende | Swiss Post |
Marke | Swiss Post Handwritten mails and letters |
Posted | November 2017 |
Geschäftsbereich | Post, Kurrier & Versanddienstleistungen |
Story | Less and less messages are written by hand. The most emotional written form of a message, the letter, is losing users. With this radio campaign, we point out that a letter is still the medium to use when it comes to writing important messages. The creative idea is: mechanical computer voices read romantic or emotional texts. |
Medientyp | Radio |
Creative Director | Wolfgang Bark |
Creative Director | Dennis Lück |
Texter | Sarah Kohl |
Texter | Lukas Amgwerd |
Texter | Stefania Bacskay |
Etatdirektor | Monika Arnold |
Produktionsfirma | Jingle Jungle |