Titel | Superspeed |
Agentur | Publicis Italy |
Kampagne | Fadelite smartwatch |
Werbende | Diesel |
Marke | Diesel |
Datum der ersten Ausstrahlung/Veröffentlichung | 2020 / 9 |
Geschäftsbereich | Uhren |
Story | With the global launch of the new Diesel On Fadelite smartwatch, the product is placed in the hands of three super individuals who live their own versions of the iconic brand statement – For Successful Living. We follow them as they struggle with their daily annoyances: a traffic jam, a locked elevator, an inattentive waiter. How does a super-powered human deal with that? The answer waits to be discovered, but we can promise there is one item that has something to do with it: the Fadelite smartwatch. Its new sleek and sporty design, streamlined and gender-neutral, is a bold chassis wrapped around technology that’s powered with WearOS by Google. It’s both fashion statement and superhero gadget, stepping just short of giving everybody superpowers. |
Medientyp | Fernsehen |
Länge | |
Worldwide Chief Creative Officer | Bruno Bertelli |
Chief Creative Officer | Cristiana Boccassini |
Stellvertretender Creative Director | Daniel Arango |
Stellvertretender Creative Director | Arthur Amorim |
Art Director | Marie Poumeyrol |
Texter | Caterina Marascio |
Texter | Filippo Festuccia |
Designer | Luca Villa |
Etatdirektor | Ilaria Castiglioni |
Etatdirektor | Filippo DAndrea |
Account Executive | Mirko de Martini |
Social Media Manager | Saraluna Goodloe |
Produktionsleitung | Francesca Zazzera |
Produzent | Matilde Bonanni |
Produzent | Eva Maio |
Art Buyer | Caterina Collesano |
Art Buyer | Marcella Garutti |
Produktionsfirma | THE BOX FILMS |
Regisseur | BICEPS |
Executive Producer | Rocco Bronzino |
Filmproduzent/Produzent | Claudia Amendola |
Direktor Fotografie | Leandro Ferrão |
Cutter | Marco Battiloro |
Ausstattung/Styling | Thais Montessori Brandao |
Produktionsfirma | Sizzer |
Fotograf | Luigi-Lucio Ziliani |
Produktionsfirma | Wookiee Studio |
Post-Produktion | Zum Studio |
Produktionsleitung | Carla Pozzi |
Set Design | Micol Di Palma |
Fotograf | Kourtney Roy |
Regisseur | Kourtney Roy |
Fotograf | Lambert Lambert |
Filmproduzent/Produzent | Carole Lambert |
Produktionsleitung | Ségolène Vial |
Ausstattung/Styling | Clare Byrne |
Make-Up Artist | Nami Yoshida |
Make-Up Artist | Bryant Artists |
Casting | Edu Perez |
Set Design | Romain Gautry |
Global Creative Director | Thiago Cruz |
Global Creative Director | Mihnea Gheorghiu |