Joe La Pompe is an unknown celebrity among the advertising world; tracking copycats and plagiarism in advertising from all the around the world for 10 years. For this French creative who wants to keep his anonymity, it's not so difficult to check if an idea has been used somewhere to avoid to selling something already done in advertising to the the client. Hidden among Cannes Festival delegates and participants Joe La Pompe reveals a bit of himself and his news.
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The Bible
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