| Titel | McMuffin |
| Agentur | Leo Burnett |
| Kampagne | Iconic Stacks |
| Werbende | McDonald's |
| Marke | McDonald's |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2020 / 1 |
| Geschäftsbereich | Gastätte & Schnellgaststätte |
| Philosophie | Building on the brands heritage of iconic out of home advertising, this latest instalment serves time relevant reminders of hero menu items such as the Sausage & Egg McMuffin, Big Mac and Filet-O-Fish. Created by Leo Burnett London, in collaboration with renowned typographer David Schwen, the eye-catching creative features ingredient stacks that are so recognisable, viewers of the work create their own association back to the McDonald’s products they are referencing. |
| Medientyp | Außenwerbung |
| Chief Creative Officer | Chaka Sobhani |
| Creative Director | Pete Heyes |
| Art Director | James Millers |
| Texter | Andrew Long |
| Designer | David Schwen |
| Designer | Jake Arnold |
| Head of Design | Phil Bosher |
| Etatdirektor | Steph Bates |
| Senior Account Manager | Robert Ellen |
| Account Executive | Callum Matthews |
| Projektleiter | Emily Green |
| Marketing Manager | Hannah Pain |
| Campaign Assistant | John McClure |
Mehr Projekte
ALLE SEHENKeep Up With The Times
- MARKE:
- McDonald's
- AGENTUR:
- Leo Burnett
Happy Holidays from TUI
- MARKE:
- TUI
- AGENTUR:
- Leo Burnett
Happy Jingle
- MARKE:
- TUI
- AGENTUR:
- Leo Burnett
Glove
- MARKE:
- Morrisons
- AGENTUR:
- Leo Burnett
The Spooky Cheeseboard
- MARKE:
- Morrisons
- AGENTUR:
- Leo Burnett
Next stop, McDonald’s
- MARKE:
- McDonald's
- AGENTUR:
- Leo Burnett
McDelivery Pins
- MARKE:
- McDelivery
- AGENTUR:
- Leo Burnett
A Very British Easter
- MARKE:
- Morrisons
- AGENTUR:
- Leo Burnett