Holly Baker

Lidl
Summer 2016
Director: Tom Barbor-Might @ Rogue
Creatives: Paul Weinberger, Dan Kenny & Tom Gong
TVC, Cinema and Content films for online, social channels and VOD.
This campaign focused on Lidl's provenance and quality, we found real-life sceptics via social media and offered them a job for a day on farms of Lidl suppliers.

Steak 60"
https://www.youtube.com/watch?v=wsiVI6Vxikk

Mussels 60"
https://www.youtube.com/watch?v=aNgLfwJeKKA

Creating content for brands such as Sainsbury's, YouTube, Soap & Glory, AOL and Bacardi.

Producing a range of content including online films, social shorts, photography, editorial, rich media, GIFs, cinemagraphs and digital out of home campaigns.

Producing a range of TV commercials and digital content.

Assistant Producer on Hugo Boss fragrances, working across TV, Print and Digital campaigns.

Boss Nuit Fragrance (Procter & Gamble)
with Gwyneth Paltrow.
Director - Jordan Scott
TVC, Digital and Print campaign.
Producer - Ian Randle
Creatves - Steve Elston and Angela Harding
TVC http://www.youtube.com/watch?v=9OtlgvyiWOE
Digital http://www.youtube.com/watch?v=jUq6L3CF2Ls

Boss Bottled Fragrances (Procter & Gamble)
with Ryan Reynolds
Director - Baillie Walsh
TVC campaign
Producer - Ian Randle
Creative - Steve Elston and Angela Harding
http://www.youtube.com/watch?v=vwWOCs3Qsq4

Hugo 'Red' Fragrance (Procter & Gamble)
with Jared Leto
Director - Jonas Akerlund
TVC and Digital campaign.
Producer - Ian Randle
Creatives - Dean Francolini and Angela Harding
http://www.youtube.com/watch?v=fe3yIXWrjhM&list=PLBED6E8B99A2D7104

Production Assistant
February 2011 - August 2011

Whilst at W+K I assisted a number of Producers, working on brands such as Nokia, 3 mobile, Lurpak and Honda.

Creative Assistant
August 2010 - February 2011

Receptionist
April 2009 - Aug 2010