Owen Bly
Sr. Producer at Pereira & O'Dell
San Francisco, Vereinigte Staaten von Amerika
TitelWriting Our Rights
Agentur
Kampagne Writing Our Rights
Werbende IGNITE National
Marke IGNITE National
Datum der ersten Ausstrahlung/Veröffentlichung 2017 / 4
Geschäftsbereich Politische & Religiöse Organisationen, Fachverbände
Slogan #WritingOurRights
Story Pereira & O'Dell concepted and design “Writing Our Rights” (www.writingourrights.com) for IGNITE National. It is a handwriting workbook for young girls that introduces them to female political pioneers while they practice their handwriting skills. The workbook uses the words of 10 iconic women: Susan B. Anthony, Condoleezza Rice, Sandra Day O'Connor, Nikki Haley, Ileana Ros-Lehtinen, Shirley Christholm, Catherine Cortez Masto, Nancy Pelosi, Tammy Duckworth and Hillary Clinton to teach girls more than just how to write. It helps girls realize their potential and inspires them to become the next generation of political leaders.
Philosophie Each writing practice contains quotes and excerpts from dozens of powerful speeches. If a leader resonates, perforated pages allow it to be torn out and used as a poster. When a girl reaches the end of the book, she’ll find a place to write her own inspirational words. IGNITE believes that when girls are writing their rights, they’re writing their future.
Problem There are 500,000 elected offces in the United States and women hold only 22% of these offces. IGNITE wants the girls who use this workbook to understand that they are powerful and capable of becoming political leaders someday too.
Medientyp Branded Book
Länge
Mehr Informationen http://www.writingourrights.com/
Audio-Postproduktion
Chief Creative Officer & Co-Founder
Executive Creative Director
Executive Creative Director
Creative Director
Creative Director
Illustrator
Illustrator
Texter
Senior Social Creative
Group Account Director
Account Supervisor
Executive Interactive Producer
Content Producer
Druck-Produzent
Director of Business Affairs
Associate Director of Creative Services
Communications Director
Produktionsfirma
Editorial Company Executive Producer
Musik
Prepress, Color, Retouching
Printer

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