|Brief||Have you ever recommended an average restaurant? Or an average movie? Or a book that was just not bad? The films take us to an imaginary world in which people are forever celebrating the average, the banal and the so-so. Nobody does that in real life, of course. That's why Boursorama Bank gets almost half of its new customers from recommendations. Because nobody recommends anything average.|
|Story||The films introduce an imaginary world where people live surrounded by average things and recommend them to each other. A world where the banality of thing becomes a standard. The campaign highlights here the relationship of trust between Boursorama Bank and its clients while putting forward the power of its recommendations.|
|Executive Creative Director||Georges Mohammed-Chérif|
|Art Director||Mickael Krikorian|
|Art Director||Victor Sidoroff|
|Account Executive||Marie Henaff|
|Account Executive||Lola Pegoraro|
|TV Producer / Art Buyer||Katya Violi|
|TV Producer / Art Buyer||Assya Mediouni|
Jake is a Creative Director with over 15 years of comprehensive e...
Silver Cuellar III is an Associate Creative Director at Brunner i...
Brijesh leads the creative function for most of DDB Mudra Group's...
armine graduated with a fine art degree (BFA) from the prestigiou...
My creative pursuits have always gotten me in trouble. Before Fac...
Blue has over 10 years of experience in advertising. Blue was sel...
Following stints some of London’s most creative advertising agenc...
Advertising, New Business Development, Online Advertising, Market...