Brian Whipple

CEO at Accenture Interactive

Boston, Vereinigte Staaten von Amerika

Zusammenfassung

Brian is committed to cultivating big ideas and delivering real business results – passions he applies every day driving Accenture Interactive’s rapid global growth. As head of Accenture Interactive, he’s laser-focused on creating the best customer experiences on the planet for Fortune 500 brands.

Brian has led Accenture Interactive’s disruption of the traditional agency landscape by creating a new service model that combines the capabilities of a creative agency, business consultancy, and technology powerhouse. He continues to build Accenture Interactive’s business every day, working with clients around the world and expanding its global footprint through acquisitions of companies like Fjord, Karmarama, and PacificLink.

His achievements have been recognized by Ad Age, which named Accenture Interactive the world’s largest digital network in 2016 & 2017, and by AdWeek, which included Brian on its 2017 Power List. Brian holds an MBA from the Fuqua School of Business at Duke University, where he also earned his Bachelor of Science.

Outside of the office, Brian plays the role of father, surfer, traveler, fisherman and is an avid Duke basketball and Redskins football fan.

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Positionen

CEO

Accenture Interactive

Vereinigte Staaten von Amerika

2010 - Derzeit hier (14 Jahre 3 Monate)

Beschreibung

I lead Accenture Interactive, a fast-growing part of Accenture that focuses on defining and delivering industry-leading marketing capabilities for CMOs and brand leaders. From developing marketing strategy and innovation, to using analytics and insights to understand and anticipate customer and market demands, to designing, building and operating multi-channel experiences for global business-to-consumer companies, I lead a talented global team helping clients drive marketing effectiveness up, drive down the cost per interaction, and create relevant consumer experiences both on and offline.