Titel | Goodbye to the Middle Ages |
Brief | The site allows visitors to interactively learn about the history, danger, and prevention of sexually transmitted infections. The artwork is based on Bosch’s triptych “The Garden of Earthly Delights". Each of the monsters on the site represents an STI. Users have the opportunity to walk around the virtual garden, examine each infection, read about it, and find out how to protect themselves. |
Agentur | Possible |
Kampagne | Goodbye to the Middle Ages |
Werbende | Invitro |
Marke | Invitro |
Datum der ersten Ausstrahlung/Veröffentlichung | 2018 / 9 |
Geschäftsbereich | Krankenhäuse und Klinike |
Slogan | Garden of Earthly Delights |
Story | Interactive museum " Goodbay to the Middle Ages" (иппп.рф/en) telling about sexually transmitted infections became the next episode of the program INVITRO.Healthy Art. The project allows to learn about the history, danger and prevention of STIs in an interactive form. The project was based on one of the most famous triptych Bosch - "Garden of Earthly Delights." |
Medientyp | Interaktiv |
Länge | |
Chief Creative Officer | Vlad Sitnikov |
Creative Teammitglied | Ekaterina Antipova |
Creative Teammitglied | Roman Antonov |
Creative Teammitglied | Maria Gushchina |
Art Director | Anton Vodogreev |
Art Director | Roman Antonov |
Design Director | Alexey Fetisov |
Design | Kirill Klippenstein |
Produzent | Oksana Bondarenko |
Produzent | Ksenia Boyarkina |
Etatdirektor | Inna Kovaleva |
Kundenbetreuer | Christina Borgardt |