| Titel | Said I Read You... But I Lied |
| Brief | Audiobooks are so popular in Australia that when many people say they've "read" books, actually they haven't. That was the cue for Audible to enlist pop icon and self-confessed bookworm Michael Bolton to record a slightly adapted version of one of his classic songs. "Said I Read You...But I Lied" is a joyous cheese-fest in which Michael sends himself up while getting the message across loud and clear: reading books is now as easy as listening to music. |
| Agentur | Emotive |
| Kampagne | Said I Read You... But I Lied |
| Werbende | Audible, Inc. |
| Marke | Audiobooks |
| Posted | November 2018 |
| Geschäftsbereich | Andere Online-Dienste |
| Story | Audiobooks |
| Medientyp | Internet-Film |
| Creative Director, Copywriter | Andrew Cameron |
| Texter | Nathan Burley |
| Texter | Henry Stafford |
| Regisseur | Zane Pearson |
| Agency Producer | Tracey-Lee Permall |
| Agency Producer | Cara Logue |
| Chief Executive Officer (CEO) | Simon Joyce |
| Kaufmännischer Geschäftsführer | Marshall Campbell |
| Direktor Fotografie | Adam Howden |
| Cutter | Uthayan Selvaraj |
| Komponist | Eden Martin |
| Sound Engineer | Jorge Vivo |
| Tonstudio | Rumble Studios |
| PR Agency | Poem |
| Medienagentur | M2M |