Rory O’Neill
Senior Social Media Manager at Leo Burnett
London, Großbritannien
TitelKeeping Families Together
Agentur
Kampagne Keeping Families Together
Werbende McDonald's
Marke Ronald McDonald House
Datum der ersten Ausstrahlung/Veröffentlichung 2019 / 10
Geschäftsbereich Gastätte & Schnellgaststätte
Philosophie Ronald McDonald House Charities UK has provided free ‘home away from home’ accommodation to families with children undergoing hospital treatment. The Houses allow families to be by their child’s bedside in a matter of moments, while maintaining a degree of normal life and reducing emotional and financial strain. With 11 Houses across the UK in locations close to specialist children’s hospitals, the charity has helped 50,000 families since it launched in 1989. Traditionally McDonald’s customers have donated to the independent charity at collection points in restaurants, and a donation function recently added to digital ordering screens. “Keeping Families Together” sheds light on the charity’s work and the stories of some of the families helped by the Houses. It also thanks McDonald’s customers for their contributions over the past 30 years. Using first-hand accounts from parents helped by the charity, “Keeping Families Together” highlights the role the Houses play in keeping families close together during some of the most frightening experiences a child and their parents can face.
Medientyp Fernsehen
Länge
Mehr Informationen https://rmhc.org.uk/30th-birthday/
Audio-Postproduktion
Post-Produktion
Kundenbetreuung
Kaufmännischer Geschäftsführer
Etatdirektor
Kundenbetreuer
Agentur TV-Produzent
Agentur TV-Produzent
Chief Creative Officer
Projektmanager
Senior Social Media Manager
Marketing Director Brand & Experience
Marketing Manager
Senior Brand Manager
Campaign Assistant
Social Media Manager in Chief
Head of Campaigns and Communities
Creative Teammitglied
Creative Teammitglied
Strategy Director
Strategieplaner
Designer
Designer
Fotograf
Fotograf
Photographers Agency
Medienagentur
Medienplaner
Activation Agency
e-CRM Agency
PR Agency
Produktionsfirma
Redaktionsbüro
Cutter
Regisseur
Regisseur

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