Elif Deniz Yalçın
Social Media Team at Havas Istanbul
Istanbul, Türkei
TitelFinish - 25 Litres Documentary
Agentur
Kampagne Turkey's Water
Werbende Reckitt Benckiser
Marke Reckitt Benckiser
Datum der ersten Ausstrahlung/Veröffentlichung 2019
Geschäftsbereich Reinigungsprodukte & Waschmittel
Story For a country surrounded by seas, it’s unimageable that the water resources are running out. However, if we keep wasting the way we do now, Turkey will be water poor in 11 years. To make everyone aware of this problem, we shot Turkey's first docudrama with National Geographic: 25 liters. It portrayed a celebrity activist investigating and doing an experiment: Survive the day on 25 liters. His experiment was interlaced with a story from future when Istanbul faces day-zero. After the documentary, we ran our ad campaign and ask people not to pre-rinse and save 57 liters in every cycle.
Medientyp Branded Content
Länge
Produktionsfirma
Produktionsfirma
Produktionsfirma
Produktionsfirma
PR Agency
Produktionsfirma
Executive Creative Director
Creative Director
Art Director
Art Director
Art Director
Texter
Texter
Etatdirektor
Etatdirektor
Etatdirektor
Media Director
Media Director
Strategist
PR Director Canan Emon
Produktion
Regisseur
Direktor Fotografie
Screenwriter
Agency Producer
Agency Producer
Social Media Team
Social Media Team
Social Media Team

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