Sagar Rahurkar
Integrated Creative Director at Consultant
Mumbai, Indien
TitelIndia
Werbende N/A
Marke Axis My India
Datum der ersten Ausstrahlung/Veröffentlichung 2016 / 1
Story The Challenge:
Axis My India Ltd. is one of India's leading innovative media houses specialized in market research & survey. Initiated India’s most incredible brand online survey. The challenge was to ask people to give your brand; maximum likes in the most comprehensive survey to enroll your brand to log in.

The idea:
A thought was across India people should take interest to log on, click & vote. So we have used graphics interestingly to motivate.

The Result:
The entire initiative was fronted digitally, using especially emails, to log on. As a result, 43% people logged in & given likes online for most incredible brand.
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