Athar Siddiqui
Group Account Director at MediaMedic Communications Pvt. Ltd
Mumbai, Indien
TitelSleep Well Live Well
Werbende N/A
Marke Zolpidem
Datum der ersten Ausstrahlung/Veröffentlichung 2011 / 1
Story Sleep disorders are primarily lifestyle-related and are often not taken seriously by people due to a lack of awareness of the symptoms and risks associated with it. Alterations in the quality, quantity, and pattern of sleep result in sleep disorders thereby affecting the health of an individual. Undiagnosed and untreated sleep disorders cause not only misery to the sufferer but can also result in other diseases such as hypertension, diabetes or CVD. Abbott roped in Bollywood actress Vidya Balan to be the face of the Sleep Well Live Well campaign, the objective was to drive home the message that lack of good sleep can be a cause of many underlying diseases like anxiety, Hypertension, stress and it's important that you get a good sleep of 7-8hrs in case if you suffer from sleep disorder consult a doctor.
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