Titel | Living Coral |
Titel (Originalsprache) | #KEEPLIVINGCORAL |
Agentur | White Rabbit |
Kampagne | Colour of the Year 2019 |
Werbende | WWF |
Marke | WWF Hungary |
Datum der ersten Ausstrahlung/Veröffentlichung | 2019 / 1 |
Geschäftsbereich | Gemeinnützige Organisationen |
Story | For 2019 Pantone picked Living Coral as the Color of the Year. But corals are in real danger: the world has already lost about 50% of coral reefs that play crucial role in maintaining healthy marine ecosystems. #keeplivingcoral recreates Pantone’s Living Coral visual using garbage taken from the oceans: a contradiction that exposes the ugly truth. |
Medientyp | Presse & Publikationen |
Head of Brand Communications | Alexa Antal |
Texter | Adam Lenart |
Chief Creative Officer | Istvan Bracsok |
Chief Creative Officer | Levente Kovacs |
Art Director | Marcos Mendes Tanaka |
Texter | André Nunes Bueno |
Digital Manager | Borbala Tumo |
Account Director | Beata Stumpf |
Direktor Kundenservice | Levente Balint |
Account Managers | Lilla Katona |
Photographer | Thirza Schaap |
Stellvertretender Creative Director | Luis Paulo Gatti |