Javier Jeri
Chief Creative Officer at Way Creativity & Content House
Lima, Peru
TitelThe Wall of PridePacho's
Werbende N/A
Marke Papacho's
Datum der ersten Ausstrahlung/Veröffentlichung 2019 / 1
Story Papacho´s clients have always been able to express their art in the restaurant´s placemats.

This time, we made the placemats a space where they could express messages of support, love and unity towards the LGTBIQ+ community.

In order to do this, we did something very simple. We replaced the colors of the placemats with the colors of the gay pride flag. Then we collected the best messages left by our clients and constructed a mural in our flagship restaurant.
Medientyp Ambient
General Creative Director

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