Arturo Benlloch
Executive Creative Director at Havas Group
Madrid, Spanien
TitelJustino
Agentur
Kampagne Christmas lottery 2015
Werbende Loterías Y Apuestas Del Estado
Marke Loteria De Navidad
Datum der ersten Ausstrahlung/Veröffentlichung
Geschäftsbereich Lotterie & Glücksspiele
Story Since 1892 the Spanish Christmas Lottery launch campaign has been a national tradition. This year’s campaign features the heart-warming story of Justino, a lonely night watchman in a mannequin factory. To occupy his nights, Justino poses mannequins around the office for the enjoyment of the daytime workers – holding a cake for a woman’s birthday, participating in an office joke and setting up holiday decorations. One day, Justino learns that the daytime factory workers have won the Christmas lottery. Feeling left out, he goes about his day. But when he arrives at work, there is a surprise waiting for him.
Medientyp Interaktiv
Länge
Produktionsfirma
Produktionsfirma
General Creative Director
Executive Creative Director
Direktor Digitale Kreation
Kreative Leitung
Kreative Leitung
Art Director
Art Director
Art Director
Art Director
Texter
Direktor Kundenservice
Kundenbetreuer
Account Executive
Direktor Digital
Account Executive
Technology Department
Technology Department
Technology Department
Agency Producer
Agency Producer
Filmproduzent/Produzent
Executive Producer
Filmproduzent/Produzent
Post Production Coordinator
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