| Titel | Choices - Route 4 |
| Agentur | Publicis London |
| Kampagne | Choices - Depaul Trust |
| Werbende | Depaul |
| Marke | Depaul Trust |
| Posted | September 2002 |
| Geschäftsbereich | Gemeinnützige Organisationen |
| Story | This interactive ad allows viewers to choose the way the story develops. It is a fictionalised account of the descent of an ordinary teenager into homelessness. At various points, viewers are presented with the choices faced by the boy, and can use their TV remote control to decide what he should do. |
| Medientyp | Fernsehen |
| Länge | |
| Markt | Großbritannien |
| Produktionsfirma | Ridley Scott Creative Group |
| Regisseur | Jake Scott |
| Filmproduzent/Produzent | Kai Hsiung |
| Produzent | Vittorio Giannini |
| Agency Producer | Judy Ross |
| Creative Director | Jon Williams |
| Design Director | Joanna Perry |
| Design Director | Damon Troth |
| Multimedia-Designer | Jon Williams |
| Multimedia-Designer | Jason Anderson |
| Multimedia-Designer | Kirsty Robinson |
| Multimedia-Designer | Denise Rozney |
| Texter | Damon Troth |
| Komponist | Colin Smith |
| Account Handler | Anita Zanesco |
| Marketing Manager | Dave Redfern |
| Kundenbetreuer | Anita Zanesco |
| Art Director | Damon Troth |
| Technischer Direktor | Jon Williams |
| Associate Creative Director/Copywriter | Joanna Perry |