| Titel | The Non Fungible Beer |
| Agentur | VMLY&R Lima |
| Kampagne | THE NON-FUNGIBLE BEER |
| Werbende | AB Inbev |
| Marke | Cristal Beer |
| Posted | April 2023 |
| Produkt | Cristal |
| Geschäftsbereich | Bier, Cidre |
| Story | For the 100 years of Cristal Beer, we created 100 Cristal NFTs, which designs represented the most iconic parts of our history. All the NFTs gave to the people incredible benefits like tickets for music events and free beers. |
| Medientyp | Case Study |
| Länge | |
| Chief Creative Officer | Tin Sanchez |
| CEO | Eduardo Grisolle |
| Creative Directors | Coqui Soto, Beto Noriega |
| Creative Copywriter | Luis Alburqueque, Florencia Luna |
| Art Director | Oscar Gonzales, Percy Chavarry, Sergio Marquez |
| Account Director | Raul Lopez Guerra |
| Account Supervisor | Brenda Ruiz |
| Project Manager | Dessire Gutierrez |
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