Rachel Geraghty
PR Director at adam&eveDDB
London, Großbritannien
TitelThe Gift
BriefInspired by the true spirit of Christmas, the gift of giving, we wanted to remind people that it has been the NHS staff who have shown the nation what giving really means. We wanted to use the Christmas season as an opportunity to remind people of those who have given everything to save others. The 90” hero film we created beautifully captures the selfless work of NHS staff. The story follows an elderly man in hospital as he is nursed back to health by NHS nurses and doctors, allowing him to make a full recovery just in time for Christmas. When the big day arrives our hero nurse receives a special ‘thank you’ present as she realises who her patient really was…
Agentur
Kampagne The Gift
Werbende NHS Charities Together
Marke NHS Charities Together
Datum der ersten Ausstrahlung/Veröffentlichung 2020 / 12
Geschäftsbereich Gesundheits- und Pharmazeutische Produkte
Slogan The Gift
Story ‘The Gift’ is NHS Charities Together’s first-ever Christmas campaign. The work highlights the amazing work of NHS staff battling Covid-19, and has been created in partnership with major brands such as Starbucks, Marmite & Co-op to help raise vital funds for the NHS Covid Appeal.
Medientyp Internet-Film
Länge
Soundtrack 'People help the people' by Birdy
Mehr Informationen https://www.nhscharitiestogether.co.uk/christmas/
Chief Marketing Officer (CMO)
Produktionsfirma
Regisseur
Executive Producer
Executive Producer
Filmproduzent/Produzent
Produktionsmanager
Cutter
Colourist
Time Based Arts
Spezialeffekte
Ton
Leitung Musik
Group Account Director
Group Account Director
Creative Director
Creative Teammitglied
Creative Teammitglied
Strategy Director
Strategy Director
Head of Moving Image Production
Head of Moving Image Production
Integrated Producer
Designer
Head of Design
Head of Design
Head of PR
Trade PR

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