Fernando Condeza
Creative Director at HAVAS CREATIVE
SANTIAGO, Chile
TitelBathroom
Agentur
Kampagne No internet at home?
Werbende Telefónica
Marke Movistar
Datum der ersten Ausstrahlung/Veröffentlichung 2023 / 2
Geschäftsbereich Öffentliche Internet Service Providers (ISP)
Slogan Choose Movistar Fibra
Story In Chile there is a fight about which company has the best fiber optic, currently Movistar has been chosen 2 times in a row as the most stable and the fastest, this is why we positioned ourselves as the best internet option. We were inspired by the first thing people do when they don't have internet because of other companies: memes.

When your home internet is from the competition, you are often frequented by this little friend...
THE WAITING DINOSAUR.

That's why we show in a simple and straightforward way that to extinguish the dinosaur of disconnection...

You should choose Movistar Fibra.
Medientyp Kundenzeitungen
Executive Creative Director
Creative Director

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