Carla Anze

Carla Anze

Graphic Designer at Freelance
Cochabamba, Bolivien

Zusammenfassung

I am a graphic designer with 4 years of experience in advertising. My background includes creating strategies for social media, coordinating pre and post-production for audiovisual projects, art direction in advertising campaigns, and managing institutional image at government events. I have collaborated with both national and international brands.

Positionen

Institutional Image Officer
General Personal Identification Service (SEGIP)
Bolivien
December 2022 - November 2023 (11 Monate)
General Personal Identification Service (SEGIP), a government institution tasked with issuing the national document of the country.

Job Description:
• Participating in the design process for the new image of the country's national document, ensuring it reflected the values and identity of the nation.
• Designing and drafting corporate materials and content for social media platforms, ensuring alignment with the organization's branding guidelines and objectives.
• Providing photographic coverage of institutional events to capture important moments and document the organization's activities.
• Creating visually engaging presentations to effectively communicate key messages and information to internal and external stakeholders.
• Managing logistics for events and institutional ceremonies at a national level, ensuring smooth coordination and execution.
Junior Art Director - Digital Designer
Bamba Corp
Bolivien
June 2020 - July 2022 (2 Jahre 1 Monat)
Job Description:

• Designing key visuals for advertising campaigns, ensuring they were aligned with brand guidelines and effectively communicated campaign messages.
• Providing support in pre and post audiovisual production for Bolivia,una Gran Nación, contributing to the creation of impactful visual content that showcased the nation's essence.
• Editing photos and videos for digital media platforms, enhancing their quality and visual appeal to engage the audience effectively.
• Crafting corporate and social media materials that reflected the organization's identity and resonated with the target audience.
Graphic Design and Communication Consulting
Jalasoft
Bolivien
August 2021 - October 2021 (2 Monate)
Jalasoft is a company specialized in software development and exportation of technological solutions for third parties, primarily to the United States, as well as some clients in Europe and South America.

Job Description:
• Designing key visuals for the "Advantage" benefits program, ensuring the visual elements effectively communicated the program's benefits and resonated with employees.
• Providing internal communication support and graphic design services for the Advantage area (HR) at a LATAM level, contributing to the effective dissemination of information and fostering employee engagement.
• Drafting institutional communications in English, Spanish, and Portuguese, catering to the diverse linguistic needs of the company's stakeholders and ensuring clear and consistent messaging across different regions.
Graphic Designer / Community Manager
Latina Makers Club
Vereinigte Staaten von Amerika
May 2020 - December 2020 (7 Monate)
• Content planning and design for social media platforms, with a focus on empowering Latina women entrepreneurs in the United States. This involved creating engaging and relevant content that resonated with the target audience and supported their entrepreneurial journey.
• UX/UI design for the organization´s website, where I worked to enhance the user experience and interface design to ensure a seamless and intuitive browsing experience for visitors.
Graphic Designer / Junior Audiovisual Art Director
LAT Media Group
Bolivien
June 2018 - May 2020 (1 Jahr 11 Monate)
• Communication support for content creation in digital strategies.
• Conceptualization for audiovisual production.
• UX/UI design.
• Design of Key Visuals for digital media.
• Design of wayfinding systems.

Ausbildung

Art Direction - Brother Escuela de Creativos

March 2024 - 2024 (1 Monat)
Brother Art Direction Workshop offers an intensive course focusing on art direction in communication. Participants learn to enhance their ideas through visualization and execution of graphic pieces, emphasizing technique, creation methods, and visual strategies.

Weitere berufliche Aktivitäten

PHNX 2024

Awards Jury Member

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