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Beste Kampagnen der Woche
The best ads and advertising campaigns of the week worldwide.

Beste Kampagnen der Woche : Feb 12, 2024

1

State Farm - Like a Good Neighbaaa

It's pretty hard to pick only 5 Super Bowl ads for this issue out of a crop of such amazing and memorable work! We put Arnie's action movie film for State Farm in top spot for bringing back our hero and sheer entertainment value. Go to www.adforum.com for our full Super Bowl 58 collection!

TitelLike a Good Neighbaaa
Agentur
Kampagne Super Bowl LVIII
Werbende State Farm Insurance
Marke State Farm
Datum der ersten Ausstrahlung/Veröffentlichung 2024 / 2
Geschäftsbereich Versicherung
Medientyp Fernsehen
Länge
Schauspieler
2

Budweiser - Old School Delivery

We're loving the return of the Clydesdales to the Super Bowl. This heartwarming story of horses and dog saving the day hits the mark.

TitelOld School Delivery
Agentur
Kampagne Old School Delivery
Werbende Anheuser-Busch InBev
Marke Budweiser
Datum der ersten Ausstrahlung/Veröffentlichung 2024 / 2
Geschäftsbereich Bier, Cidre
Philosophie Here's to doing it the old school way. As a classic American lager enjoyed at local bars, the go-to beer for cheering on sports teams and one of the most beloved Super Bowl advertisers, Budweiser is back in the Big Game with a spot that honours its legacy as a brand that always delivers in the moments that matter. The spot, entitled 'Old-School Delivery,' stars the iconic Budweiser Clydesdales in their 46th Super Bowl appearance, capturing a timeless message of resilience and determination that defines both the Budweiser brand and the American spirit. The spot showcases the brand’s history and commitment to always delivering - more than just beer - in the moments that matter. Throughout its 147-year history, Budweiser has shown up at iconic sporting events, served those bravely defending our country, and supported communities in times of disaster, always upholding its legacy in American culture and staying true to its mission of bringing people together over a beer.
Medientyp Fernsehen
Länge
VFX/Post Production
Music / Sound Design
Werbeleiter
Chief Creative Officer
Global Creative Officer
Group Creative Director
Creative Director
Creative Director
Creative Director
Stellvertretender Creative Director
Stellvertretender Creative Director
Produktionsleitung
Agency Executive Producer
Agency Executive Producer
Business Affairs Manager
Manager
Assistant Producer
Group Account Director
Etatdirektor
Account Executive
Projektmanager
Projektmanager
Strategy Director
Strategy Director
Strategy Director
Produktionsfirma
Regisseur
Gründer
Gründer
Geschäftsführer
Executive Producer
Produktionsleitung
Herstellungsleiter
Production Supervisor
1st AD
Direktor Fotografie
Produktionsdesigner
Kostüme
Make-Up Artist
Executive Creative Director
VFX Executive Producer
2D-Lead
CG Lead
VFX Producer
Produzent
Aufnahmeleiter
Redaktionsbüro
Cutter
Assistenzredakteur
Assistenzredakteur
Produktionsleitung
Editorial Company Executive Producer
Sounddesigner
Sounddesigner
Assistant Engineer
Head of Production, Sound
Musik
Komponist
Executive Music Producer
Music Producer
Music Creative Director
Music Creative Director
3

Paramount+ - Paramount Mountain

Paramount+ builds on its Mountain of Entertainment positioning with Patrick Stewart, Miami Dolphins quarterback Tua Tagovailoa, Knuckles, Peppa the Pig, Drew Barrymore and Thomas Patrick Lennon in this hilarious quest to reach the top!

TitelParamount Mountain
Agentur
Kampagne Paramount Mountain
Werbende Paramount
Marke Paramount+
Datum der ersten Ausstrahlung/Veröffentlichung 2024 / 2
Geschäftsbereich Medien, Verlagswesen & Produktion
Medientyp Fernsehen
Länge
Produktionsfirma
Schauspieler
Regisseur
Schauspieler
Band
Schauspieler
Schauspieler
4

Oreo - Twist On It

Oreos are responsible for some of the most momentous decisions in history (incl. The Kardashians' TV show ..) in this epic ad through The Martin Agency!

TitelTwist On It
Agentur
Kampagne Super Bowl 2024
Werbende Mondelez International
Marke Oreo
PostedFebruar 2024
Geschäftsbereich Kekse, Brot, Knäckebrot
Medientyp Fernsehen
Länge
Produktionsfirma
Regisseur
Direktor Fotografie
Post-Produktion
Cutter
Cutter
Tonstudio
Sounddesigner
Chief Creative Officer
Executive Creative Director
Creative Director
Texter
Art Director
Etatdirektor
Etatdirektor
5

Hellmann's - Mayo Cat
VML

Kate McKinnon stars in Hellman's may-ow ad as her cat rises to fame and fortune. Go to www.adforum.com for our full round-up of Super Bowl 58 ads!

TitelMayo Cat
Agentur
Kampagne Mayo Cat
Werbende Hellmann's
Marke Hellmann's
PostedFebruar 2024
Geschäftsbereich Mayonnaise, Ketchup, Senf
Medientyp Fernsehen
Länge
Produktionsfirma
Agentur
Audio-Postproduktion
Global Chief Creative Officer
Chief Creative Officer
Chief Creative Officer
Chief Creative Officer
Executive Creative Director
Group Creative Director
Creative Director
Creative Director
Creative Director
Regisseur
Regisseur
Regisseur
Redaktionsbüro
Cutter
Cutter
Schauspieler
Audio
Produzent
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