At this latest AdForum Worldwide Summit, the 15th that has occurred since this event started and the eighth that I’ve attended, we had seven days of meetings with industry players: weiterlesen
I’ve been in a number of agency/client meetings when the comment surfaces (more often from the client side of the table), “Why don’t we just show what the product can actually do?”
It’s more... weiterlesen
The demise of the ad agency appears all set.
A tombstone prepared.
The obituaries written.
The lilies artfully arranged.
Which is a perfect time for the AdForum 2014 Summit.
The “Summit” is where ... weiterlesen