Titel | Unveil Saudi |
Agentur | J. Walter Thompson Riyadh |
Kampagne | Unveil Saudi |
Werbende | Saudi Telecom Company |
Marke | Saudi Telecom Company |
Datum der ersten Ausstrahlung/Veröffentlichung | 2016 / 9 |
Geschäftsbereich | Telekommunikation |
Story | As we examined how far our network actually reached, we realized how big in size Saudi Arabia actually was. As the world's 13th largest country, most of it we soon discovered was unknown, even to its own people. This was the perfect opportunity for us to demonstrate how strong our network actually was even in the remotest areas of Saudi and so we created an internal tourism platform. 'Unveil Saudi’ was born- and became a massive demonstration of STC's network power that put the remotest parts of Saudi Arabia on the map. |
Medientyp | Fernsehen |
Länge | |
Chief Creative Officer | Chafic Haddad |
Executive Creative Director | Rayyan Aoun |
Art Director | Ahmad Shanaa |
Texter | Daniah Alaoudah |
Texter | Abeer Alsalem |
Texter | Maian Alken |
Produzent | Maher Kaidbey |
Digital Art Director | Marc Baaclainy |
Produzent | Jude Alsaati |
Planning Director | Dana Alkutoubi |
Associate Director, Business Affairs | Jad Haddad |
Kundenbetreuer | Maan Gelidan |
Manager, Brand Marketing | Ahmed Alsahhaf |
Leitung Digitale Medien | Naif Alqazlan |
Digital Media | Abdullah Alotaibi |
Produktionsfirma | Made in Saudi |