Venables Bell + Partners
San Francisco, Vereinigte Staaten von Amerika
| Titel | A Constant Ingredient: Sophia Smith |
| Agentur | Venables Bell + Partners |
| Kampagne | Real Ingredients for Real Athletes |
| Werbende | Chipotle |
| Marke | Chipotle |
| Posted | Juli 2023 |
| Geschäftsbereich | Nahrungsmittel |
| Story | Chipotle Mexican Grill, an official partner of U.S. Soccer, has unveiled the latest edition of its ‘Real Ingredients for Real Athletes’ campaign during the Women’s World Cup. Created in partnership with Venables Bell + Partners, this campaign distills an athlete's life story down to its most important ingredients, the ones that have fueled them forward and been integral to their journeys. The latest "Constant Ingredient" spot featuring U.S. soccer star and Chipotle fan Sophia Smith highlights how Chipotle's real food has fueled her through the highlights, setbacks, and comebacks of her incredible career. The team worked with renowned music director Colin Tilley and drone pilot Alex Vanover to create this high-energy spot showcasing Sophia charging down the pitch, dribbling, juking, and scoring, all set to her internal monologue listing off the key ingredients that have brought her to this moment and soccer's biggest world stage. |
| Medientyp | Fernsehen |
| Länge | |
| Agentur | Venables Bell + Partners |
| Chief Marketing Officer (CMO) | Chris Brandt |
| VP, Brand Marketing | Stephanie Perdue |
| Senior Manager | Scott Robinson |
| Senior Manager | Backe Digital Brand Marketing |
| Senior Director | Michael Kotick |
| Senior Director | Backe Digital Brand Marketing |
| Creative Lead | Ad Luijten |
| Executive Producer | Dennis McKinley |
| Group Brand Director | Kristin Obi |
| Geschäftsführender Teilhaber | Will McGinness |
| Chief Creative Officer | Will McGinness |
| Creative Director | James Duffy |
| Creative Director | Greg Coffin |
| Art Director | Diego Zelaya |
| Business Affairs Manager | Christine Tom |
| Strategist | Jonah Kaufman |
| Senior Vice President | Brad Smith |
| Regisseur | Colin Tilley |
| Executive Producer | Matthew Kauth |
| General Creative Director | Shelley Sheppard |
| Integrated Producer | Sam Tarde |
| Brand Director | Alyssa Gaio |
| Texter | Michael Ng |
| Agentur | Paragon Marketing Communications |
| Account Supervisor | Michael Socks |
| Account Coordinator | Jessica Sauzameda |
| Executive Producer | Jade Forte |
| Herstellungsleiter | Lisa Arianna |
| DP | Brendan Uegama |
| Produktionsfirma | London Alley |