Titel | #TimeToPlayBall |
Agentur | adam&eveDDB |
Kampagne | Temptations Tumblers Launch |
Werbende | Mars, Inc. |
Marke | Temptations |
Datum der ersten Ausstrahlung/Veröffentlichung | 2014 / 9 |
Produkt | Treats for cats |
Geschäftsbereich | Tierfutter, Tierpflegeprodukte & Dienstleistungen |
Story | 7 cats (including the fluffiest diva ever Fizgig) and 150 bags of cat treats later, we have launched #TimeToPlayBall – an online film to launch Mars Petcare Tumblers in the US. It's time to take cat treating to a new place. Time for a new paradigm in play. This isn't your run of the mill cat snack. This will get them jumping. This will get them running. This is like nothing else. It's time to step up to the plate and play with your cat. It's time to play ball. |
Problem | To launch Temptations new round, playtime treat – Tumblers |
Medientyp | Internet-Film |
Länge | |
Markt | Vereinigte Staaten von Amerika |
Soundtrack | Revolusion by Elliphant |
Werbeleiter | Craig Neely |
Executive Creative Director | Ben Priest |
Executive Creative Director | Ben Tollett |
Executive Creative Director | Emer Stamp |
Creative Director | Richard Brim |
Creative Director | Daniel Fisher |
Texter | Rory Hall |
Art Director | Steph Ellis |
Etat-Planer | Michelle Gilson |
Medienagentur | Digitas US |
Produktionsfirma | P for Production |
Cutter | Jonathan Casey |
Post-Produktion | Smoke & Mirrors |
Audio-Postproduktion | Smoke & Mirrors |
Regisseur | Adam & Will |