Critical Mass

1011 9th Avenue SE Suite 300
Calgary Alberta T2G 0H7
Kanada

Telefon: 403 262 3006

E-Mail:

People spend a lot of time online before buying a car, looking for the best options, comparing and checking information. But nothing can be compared to a real test-drive. To introduce the new Nissan Rogue compact, the agency Critical Mass has used Google Maps and Street View technology to create a new digital cinematic experience. The Detour website enables you to make your daily commute in a new original way driving and even flying with the Nissan Rogue creating interest, awareness and engagement for real test drives and for the crossover

Nissan - "The Detour"

Critical Mass

Critical Mass Calgary, Kanada

14459

Marke: Nissan
Länder: Vereinigte Staaten von Amerika

Werbende: Nissan Motor Corp.

Titel	The Detour
Agentur	Critical Mass
Kampagne	The Detour
Werbende	Nissan Motor Corp.
Marke	Nissan
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Posted	August 2014
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Medientyp	Interaktiv
Länge	79 seconds
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Critical Mass

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Dianne Wilkins

Chair

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Chris Gokiert

Chief Executive Officer

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Grant Owens

Chief Strategy Officer

Lee Tamkee

Chief Financial Officer

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John McLaughlin

Chief Operating Officer

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Diane Heun

Executive Vice President, Business Development

Informationen

Gegründet in: 1996

Mitarbeiter: 1500

Awards: 27

Kreative Projekte: 45

Kunden: 16

Gegründet in: 1996

Mitarbeiter: 1500

Awards: 27

Kreative Projekte: 45

Kunden: 16

Critical Mass

Dianne Wilkins

Chair

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Chris Gokiert

Chief Executive Officer

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Grant Owens

Chief Strategy Officer

Lee Tamkee

Chief Financial Officer

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John McLaughlin

Chief Operating Officer

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Diane Heun

Executive Vice President, Business Development

Virtual Drive

Nissan - "The Detour"

Critical Mass Calgary, Kanada

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